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Design Strategist / Founder / Director NOSIGNER

Associate Professor KEIO University

Mr. Eisuke Tachikawa is a design activist and representative at NOSIGNER. A design strategist. Build relationships through design (social implementation of design) = Apply design to new areas, build a naturally straightforward beautiful vision for the future Clarifying the idea of the structure (structuring knowledge of design) = Clarify the idea and creation of the structure, increase the number of change makers by producing society’s evolution of the futureTo actualize these two goals, he advocates "evolution thinking" to learn design through biological evolution. Clarifying ecology found in the background of design, the aim is to actualize truly valuable ideas for the future, as soon as possible. Eisuke Tachikawa provides creative education through workshops for universities, NPOs and companies as a philosopher who explores the ideal form of evolutionary design thinking. As a designer, he has accomplished beyond the fields of and active in architecture, graphic design, product design, and has the experience of winning over 50 awards internationally in leading design awards. These include Good Design Gold Award, DFA Grand Prize (Hong Kong), PENTAWARDS Platinum Award (World's No.1 food packaging / Belgium ), SDA Grand Award and the DSA Annual Spatial Design Award Exellence Priz. He has served as a judge for many international design awards such Good Design Award, DIA Award (Design Intelligence Award) and WAF (World Architecture Forum).During March - September 2014, the Cabinet Secretariat hosted the "Cool Japan Movement Promotion Conference" where he was officially invited to volunteer as the concept director from the Ministry. He contributed to the formulation of the CJ mission declaration "Japan, a country that provides creative solutions to the challenges that the world faces.”Although he pioneered design strategies, there was a strategic cabinet remodel 2 weeks after the presentation, that ultimately discontinued this mission. He is currently doing what he can with the policy of real Cool Japan.WIKI "OLIVE”, launched only 40 hours after the Great East Japan Earthquake hit, shared useful open designs for disaster survivors, established the disaster-prevention design movement. Continuing on from this concept, he worked for developing TOKYO BOSAI (cooperation with Dentsu Inc.), the largest disaster prevention plan in Japanese government history that Tokyo issued more than 7.8 million copies.Currently, through design strategies that encourage social change, he continues to co-create with various organizations in fields such as next generation energy · regional activity · generation inheritance · traditional industry · science communication.

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