Updated: Jul 31
VMARK'S FIRST APPEARANCE AT VIETNAM INTERNATIONAL PREMIUM PRODUCTS FAIR 2023
VIPREMIUM 2023 - with the participation of over 300 companies worldwide and representatives from the Consulate General of Korea in Ho Chi Minh City, Korea Trade-Investment Promotion Agency, COEX Group, design-commerce development support organizations from Vietnam and Korea, officially took place from June 1st to 4th, 2023.
With the desire to bring products Vietnamese made to the global market through prominent exhibition spaces to access the international market, VDAS | VMARK's booth at VIPREMIUM 2023 has become a bridge for business exchanges, introducing products and services to potential partners and customers from all around the world.
At VIPREMIUM 2023, VDAS | VMARK promoted two furniture design brands within the VMARK ecosystem, including the international brand Reeves_Design from the United Kingdom and the Vietnamese design brand B+Furniture. It is known that these two brands have products designed and manufactured entirely in Vietnam, with the aim of expanding their presence in both domestic and international markets.
Especially, during the event, VDAS | VMARK and COEX Group officially signed a bilateral cooperation agreement to organize connecting forums and honor the design communities of Vietnam, Korea, and the Asian region in 2024, with support from the Consulate General of Korea, Korea Trade-Investment Promotion Agency (KOTRA), and business associations of the two countries.
Sharing at the event, Ms.Danh Tran, Vice President of VDAS and founder of VMARK Vietnam Design Awards expressed her expectation that this will be a preliminary and annual cooperation activity with Coex - Korea, jointly developing exhibition activities in the coming years, contributing to building a stronger VMARK Award Design Platform to focus on showcasing and honoring well-designed products/projects, elevating the branding of the design industry in Vietnam not only for the domestic market but also for the global market.
We would like to express our gratitude to COEX and VIPREMIUM Fair for bringing us this special opportunity! We firmly believe that this will be a chance for us to successfully fulfill our mission of nurturing creative design talents and projecting the Vietnamese design industry onto the global stage as a young, talented, creative, and responsible nation.
We hope that the newly established VMARK Design Award Platform will increasingly connect designers to the global market!